Press & Media
For press inquiries, contact Leah Zeffren: lzeffren@ranker.com
Ranker Insights Offers Data Solutions for Entertainment Brands and Advertisers Looking to Optimize CTV And Addressable TV Campaigns
Ranker and its impressive Ranker Insights platform powered by over 1.3 billion fan votes has begun working with AdTech and Data Platform companies to offer entertainment brands and their agencies a connective layer for their CTV advertising. In an increasingly fractured media environment, targeted advertising has become exponentially more difficult.
Ranker Insights data provides solutions to inherent issues media brands encounter when trying to maximize ad dollar effectiveness. While programmatic ad spend in CTV revenue continues to increase and offer some effective paths for entertainment brands to target audiences, no ideal data source to target effectively at the show level is being used.
Meghan, Harry, Amber Heard, Hilaria Baldwin lead poll of most ‘annoying,’ tiresome celebrities of 2022
A splashy, multi-million-dollar Netflix special certainly gave Meghan Markle and Prince Harry a chance to spark a global conversation about their grievances against the British royal family and racism in the UK tabloid media.
But even with the couple’s ability to win glitzy humanitarian awards and command the loyalty of their Sussex Squad fans on social media, the constant news, tweets and think pieces about them has evidently made them tiresome to a large segment of the U.S. public. Meghan and Harry, respectively, have landed at No. 1 and 2 on Ranker’s online poll of “Celebrities You’re Sick of in 2022.
Ranker Makes Its Mark on LA, Adding Its Logo to a Mid-wilshire High Rise
Ranker finds itself on an esoteric list: Companies with their logos plastered atop Los Angeles high-rise buildings. The digital media firm recently placed 7-foot “Ranker” signs on three sides of its headquarters in Mid-Wilshire, in the heart of L.A.
Ranker Acquires Listverse Adding to Impressive Brand Portfolio
“Simply put, I have been a fan of Listverse for years," added Clark Benson, CEO of Ranker. “I respect the quality of their content, yet I am just as impressed by the passion and meaningful interaction of their audience. This combination of excellent writing and a loyal fanbase make this brand a perfect fit under the expanding Ranker network."