Why ‘Loki’ Could Be Disney+’s Secret Weapon for Growth

The arrival of “Loki’s” second season could be exactly what Disney+ needs to grab and then hold onto the attention of any new subscribers gained in their latest deal with Charter Communications.

According to Ranker Insights, the Marvel series is a “gateway show” for Disney+. Our data says that fans of Loki are more likely to also enjoy the streamer’s other popular titles than any other titles in the catalog.